
Directory submission, is still considered to be the "old faithful" when pertaining to link building and your search engine optimization campaign. While there are thousands of web directories that you can submit to, you will want to concentrate on those that are of quality status and well established.
- How to determine if a directory is of quality status? -
1. Quality directories do not make reciprocal linking a requirement to get listed in their index. Beware, directories which require a reciprocal link are sending a very clear message: They are after inbound links for their benefit, rather than new website listings to be listed.
2. 100% refund, is another warning to pay attention to. A quality directory will charge a review fee which an editor will take the time to do a review/evaluation of the web site to make sure it complies with their submission guidelines. If they guarantee inclusion with your payment, make a refund if your site is rejected, then you are buying a link and not a review/evaluation.
3. Quality directories will mainly focus on page content and the presentation of your listings. Directories, which are plastered with ads, make your listing a secondary afterthought.
4. Crawl depth. Quality directories tend to have a good crawl depth, having more than just the main page and main categories pages indexed in the search engines. If the deeper pages aren't indexed in the SERPS, then there is much value to any SEO benefits for your listing.
- - Other important factors to consider when building backlinks - -
1. Page content quality.
2. Web traffic.
3. Alexa ranking.
4. PageRank.
One of the biggest mistakes that many webmasters/site owners make is becoming a link hound, who chase after quantity over quality. - Remember, it isn't quantity, its about quality. -
Hope this blog post was helpful to you, - - Using the Old Faithful of Link Building Tactics to Succeed! - -
Spunky Jones.