Matt Cutts, have some pretty good information on the subject of using image ALT tags and how to optimize your web images properly. It is very important to understand how you should use the image tag, so you don’t abuse it. Spunky Jones, has his opinions on the subject as well. What are your thoughts about using image Alt tags, are you even using them?
My thoughts on the subject are as follows:
The main purpose of using image ALT tags is to provide an alternative text to describe your web images. However, the tag have been used to insert keywords with the intentions of boosting rankings in the search engines. The main concept behind this SEO tactic, is to use the image alt tag to reinforce your keywords that you want to target. While this technique has worked in the past, will it continue to be effective?
There are many people in the SEO world that claim, using image Alt tags are useless. While, on the other hand, other experts believe they work and improve your rankings in the search engines. However, many designers choose to abuse alt tags by keyword stuffing. Therefore, this could get you flagged by the search engines and get penalized.
Even if the tag doesn’t have any SEO value (which I don’t believe is true), it is my opinion that one should continue using the tag. However, I wouldn’t over abuse the image tag for SEO optimization. Furthermore, using tag properly will help your website HTML markup to validate according to W3C standards.
Hope this blog post was helpful to you, “Nothing But The ALT Truth!” Be sure to share this post with your friends on Twitter. Furthermore, I appreciate your time that you have spent here!
Spunky Jones.

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